SEO Report in Looker Studio by Pro IT Park
This SEO report from Pro IT Park, created for a client, provides a comprehensive snapshot of their digital performance from September 1 to October 31, 2023. It features key metrics that highlight the effectiveness of the client’s online presence and Search Engine Strategies.
Global Performance Highlights
The report showcases impressive visibility with 827,000 impressions, revealing the brand’s reach across search engines. Out of these, 18,500 clicks represent substantial engagement, while a click-through rate (CTR) of 2.2% reflects an effective alignment between search intent and content. The average search position of 32.8 shows solid competitiveness, with a 34,800 session count indicating robust user interaction.
Visualized Insights
The report’s visual elements make complex data easy to digest. The “Impressions Over Time” graph provides a timeline of how search visibility evolved, useful for spotting patterns, peaks, and areas for improvement. Meanwhile, the “Sessions by Channel Group” pie chart breaks down traffic sources, showing a dominant organic search percentage (71.5%), followed by other channels, which informs the client of their strongest acquisition sources.
Keyword & Position Analysis
The “Top Position” section delves into keyword rankings. A colorful line graph displays fluctuations in rankings across top positions, allowing the client to assess stability and areas where their site is moving up or down in search rankings. This insight is crucial for refining content and SEO strategies to maintain or improve keyword positions, ultimately attracting more qualified traffic.
Overall, the report delivers a clear, data-driven perspective on the client’s SEO performance. It reflects Pro IT Park’s commitment to transparency and actionable insights, empowering the client to make informed decisions for continued online growth.
